The client was looking for an innovative way to engage sales prospects and collect information about them on the occasion of a public event with high participation.
An iPad app was therefore developed as an evolved model of paper form with customers’ details and contacts. Apart from communicating a positive, renewed image having reinvented their contacts with clients, this solution is particularly advantageous as Commercial Bank had the opportunity to choose compulsory fields in advance in order not to miss the most significant data. The app effectively connects with the website so that data directly go to the Bank’s database.
